GENUINELY
INTELLIGENT INSIGHT

STRATEGY
MADE SIMPLE

PURPOSE,
PLANNING, PRODUCTION

What We Do

At Carnaby + Company we don’t believe in content for content’s sake.

Now that storytelling is in the hands of everybody, content form seems easy. Content function? Not so much. As an independent content agency, with a core focus on strategy, we are continually inspired by creative courage and excited by technical possibility. But we remain committed to purpose as a key measure of success. Before we even get to the ‘what’ or ‘how’, we are intensely curious about the ‘who, where and why’ to inform the right audience, brand and business opportunity.

CONTENT,
DONE
DIFFERENTLY

DOES YOUR CONTENT
MAKE A DIFFERENCE?

Efforts and courage are not enough without
purpose and direction.
John F. Kennedy

CPA AUSTRALIA

Nada Jolic, General Manager, Content & Publishing

Lisa is a very skilled publishing strategist and account manager. Lisa worked with us on our INTHEBLACK magazine and did a great job overseeing all the threads. Lisa has a remarkable ability to not only respond to your needs as a client, but to also intuit what issues may be lurking underneath the surface and tie these back to specific goals and objectives.

Australian War Memorial

Anne Bennie, Assistant Director, Branch Head Public Programs

Digital content isn’t always straightforward, but the opportunity it affords the Memorial to reach new audiences in engaging ways, and to tailor the content accordingly, is immensely important to us. Mark has a strong focus on customers and users, possessing patience and expertise in guiding the broad internal stakeholders to grasp this new direction as much for what it can offer, as how to get there. Today, content - engaging content - is king, but it can be perceived as easy to produce. It is the strategic direction and the imbedding of a content strategy that both Mark and Lisa have capably enabled us to engage with.

Suite 307A, 39 East Esplanade
Manly
NSW 2095
Australia

0404 177 782
0406 515 531